Strategy. Technology. Operations. One point of ownership.
My value comes from operating across executive strategy, technology architecture, and sales operations — translating business priorities into platform investments, product roadmaps, and measurable delivery.
Strategy & Leadership
Business and organizational ownership
- Technology Strategy
- Roadmap Ownership
- Budget Ownership & Planning
- Vendor & Contract Negotiation
- Executive Stakeholder Management
- Investment Prioritization
- Product Strategy
- Solution & Delivery Governance
- Cross-Functional Leadership
- Team Leadership & Development
- Platform Adoption & Change
- Release & Delivery Accountability
Owning the direction, investment, and delivery of the platform function — from executive priorities through release accountability.
Architecture & Engineering
Technical credibility and architecture
- Salesforce
- Experience Cloud
- Lightning Web Components
- Apex
- Flow
- Salesforce Security
- Data Modeling
- APIs / Integrations
- CPQ
- SAP Integration
- Variant Configuration / VC
- Approval Architecture
- Reporting & Analytics
- DevOps / Release Management
Enough depth across the Salesforce platform and integrations to challenge approaches, guide developers, and connect business requirements to technical design.
Sales Operations
Business-process and domain expertise
- Campaign Management
- Lead Management
- Account Management
- Pipeline Management
- Sales Activity
- Product Configuration
- Quoting
- Commercial Approvals
- Machine / Inventory Intelligence
- Business Planning
- Market Intelligence
- Sales Analytics
Understanding the commercial processes the technology supports — from demand generation through quoting, approvals, and performance.
Strategy
Business priorities
Investment
Budget & vendors
Architecture
Solution direction
Delivery
Teams & releases
Adoption
Platform evolution
Accountability beyond the roadmap.
2
Direct Reports
1
Contract Developer
3
Dotted-Line CPQ Resources
200+
Stories Delivered YTD
Platform delivery spans direct reports, contract development, and cross-functional CPQ resources, with ownership across roadmap, budget, architecture, prioritization, vendor relationships, and release strategy.
The three dotted-line CPQ resources — 1 Business Analyst and 2 Developers — are coordinated, not direct reports.
Enough technical depth to guide the build — not just own the roadmap.
Declarative Architecture & Process Automation
Maintainable, scalable Salesforce automation across dealer sales, lead management, opportunity workflows, and operational processes.
50+
Salesforce Flows
6
App / Record Pages
3
Home Pages
Apex & Technical Architecture
Enterprise-grade Apex supporting custom LWCs, large-scale data updates, dashboard aggregation, and scalable business logic.
~800K
Records Processed
~300K
Accounts Updated
6
Fields at Scale
Lightning Web Components & Experience Cloud
Custom LWCs for operational workspaces, external partner portals, reporting dashboards, and quoting workflows.
LWR
Experience Cloud
Custom
Workspaces
Real-time
Reporting
Reporting, CRM Analytics & Revenue Visibility
Reporting architecture for executive visibility, campaign performance, lead conversion, and pipeline decision-making.
1,000+
Reports
60+
Dashboards
20+
Analytics Pages
Integrations, DevOps & Data Governance
Integration and governance across Salesforce, SAP, marketing automation, telephony, analytics, and structured release management.
250+
Copado Stories
Multi-System
Integration
Structured
Release Gov.
Implementation, Rollout & User Adoption
Enterprise rollout strategy, user enablement, and adoption initiatives that drove sustained platform engagement.
900+
Users Trained
55%
Login Increase
182%
Time in Platform